LET'S GET UGLY!

Teaming up with the hottest DJ’s, fitness studios and instructors for an adrenaline pumping few days, Propel snagged a Smilebooth for their VIP Co:Lab events in Miami, Denver, Chicago, New York City, Las Vegas and LA. We decked out the event with Pick Your Overlay and Gif Animated Overlay features. With fitness and celebrity influencers in attendance, things got ugly - literally. See the action below.

 

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#EXPRESSYOURPRIDE

Absolut came to Smilebooth with the desire to create a custom Pride activation to launch their newest product, Absolut Lime, at one of the largest international LGBT dance parties in the world, Matinée. While encouraging guests to #EXPRESSYOURPRIDE, Smilebooth designed this experience to showcase two iconic images: the pride flag and Absolut's beautifully shaped bottle. We couldn't be more proud of the message this activation shared. 

REFLECTING WITH CAROLINA HERRERA

We recently partnered with Carolina Herrera for the launch of Good Girl and to present our newest custom activation, Mirror/Mirror. Good Girl represents a blend of light and dark, good and bad. Good Girl begs the question: Who’s the baddest one of all? Mirror/Mirror is the response to the call for photos of ourselves, as seen by ourselves. 

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Step into the smart-mirror infinity room and Mirror/Mirror photographs you with a professional  digital single-lens reflex camera. Float in an infinite limbo of reflection. Because we use the most cutting-edge compact LED lighting technology instead of filament bulbs, we are able to hide the lights and camera out of sight behind our smart mirrors. The result? The greatest, most shareable selfie in the world. Using our proprietary cloud sharing technology, your photo can be instantly texted, emailed, or tweeted direct from our custom sharing app. 

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WALKING ON MARS WITH MICROSOFT

The Microsoft Build Developer Conference showcases new products and this year Smilebooth was asked to help feature the Microsoft HoloLens. What's better than astronauts walking on the moon, how about being among the first people able to walk on Mars? Some lucky attendees at the conference were able to experience that with the new HoloLens...

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SPORTS WITH TORY BURCH

Smilebooth took the Animated GIFbooth to the Tory Sport Flatiron NYC opening party last week so everyone could show their team spirit! Along with a special themed animated overlay, the new performance activewear by Tory Burch provided plenty of reasons to celebrate!

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LIZZIE + JEREMY

Congrats Lizzie + Jeremy... thanks for letting us share the day with you!

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